Bridge Insights & Media was founded on a simple realization: advertising could be smarter, more cost-effective, and easier for clients. Co-founders Carrie Stein and Jenny Griffith discovered this shared vision over a glass of wine during a work trip. Drawing from their extensive backgrounds in media planning and buying, they realized campaigns could be far more successful—and budget-friendly—if rooted in data, strategy, and custom-tailored solutions. More importantly, they wanted to be deeply invested in the final results. Now, over a decade later, that hotel-bar toast has grown into a thriving agency dedicated to helping amazing businesses successfully connect with their audiences.